Privacy Policy
By accepting our Terms and Conditions and Privacy Policy, you agree to comply with our policies and guidelines.
CORPORATE PHILOSOPHY
Since its founding in 1906 Mizuno has been guided by the same philosophy. A commitment to contributing to society through the advancement of sporting goods and promotion of sports.
BRAND STATEMENT
For all who participate and believe in the value of sports, we are a brand that offers superior products designed to bring happiness and joy to all through the power of sports.
We know that playing sports is a journey, and we’re committed to crafting the high-quality products you need throughout that journey – regardless of who you are, which sport you love or at what level you play.
At Mizuno, we’re passionate about sports, and we’ll always strive to help you find your inspiration – just as we have for over 100 years.
MIZUNO’S VALUES
Trustworthy, Innovative, Passionate, Inspiring, Performance, Sustainability
TRUSTWORTHY
We deliver trustworthy products based on the demand directly from the field and the wider sporting market. We are an open brand that is constantly listening, learning and evolving to stay in step with our customers.
INNOVATIVE
For over 100 years Mizuno has strived, and will continue to strive, to develop innovative products that enable every athlete, regardless of the game and its requirements (even in fields beyond sports), to give their best performance.
PASSIONATE
MIZUNO loves sports. We make use of technology and expertise accumulated through over 100 years of research. Our wish is to communicate how wonderful sports is and how this passion can translate even beyond the sporting field.
INSPIRING
We wish to assist and support people in realising their dreams and goals. We strive to motivate and inspire people to achieve their absolute best.
PERFORMANCE
MIZUNO strives to assist people to achieve their best performance in any/every field. We are a partner brand that overcomes limits together.
SUSTAINABILITY
We will continue to nurture a beneficial future. Where sports can be enjoyed anytime, anywhere and without reservation.
MISSION
Our mission is to meet the ever-evolving needs of sincere athletes, and anyone who believes in the value of sports, by offering superior quality sporting goods and services.
We pursue new heights in sports and beyond.
VISION
We seek to enrich the lives of people through the power of sports and to contribute in bringing happiness and joy to athletes' lives.